Royal Salute – Grain 21 TVC (Taiwan)

I was asked at Whitecoat to come up with a TVC concept an execute it for Royal Salute’s new 21yr old Grain whisky. You can see the titled Taiwanese version here with all the legal and text overlays that were…

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I was asked at Whitecoat to come up with a TVC concept an execute it for Royal Salute’s new 21yr old Grain whisky. You can see the titled Taiwanese version here with all the legal and text overlays that were added in market – https://youtu.be/2uA1Mw8xFeQ

There was a lot of back and forth getting h aesthetic right and the big key look was diamonds as this is RS’s first ever glass bottle (all others are opaque ceramic flagons), so we really wanted to play about with the light play on the bottle and precious stones.

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