Do you have a marketing plan?

Do you have a marketing plan?

Do you have a marketing plan? Seriously, we are almost halfway through the third quarter, what is your marketing plan to finish this year?

Have you increased or decreased the number of contacts that you’ve made in 2020 compared to last year? Have you even sat down to check on this?

You see some agents are confused because they just did a lot of business in a quick period of time, and they really just compressed about four months or five months worth of business into two or three months. But what is your plan for the rest of the year?

assuming that there is not another lock down, And interest rates and listing inventory remain low, what is your plan to get more listings for instance?

Do you even know who in your database is considering moving in the late summer or early fall.? Or are you just happy that you did a lot of business in the last 60 days, and are content to ride out this summer and hope that things pick up again in the fall? I’m sure a lot of agents are going to do this, and it’s not to knock that, but it’s not a business strategy.

you see at Remax aspire we have created complete marketing systems that agents can simply plug themselves into. We already have an app that tells you who in your database is most likely to move in the next three months. That makes it very easy for us to know who we should be reaching out to.

We already have a listing coordinator, who handles all of the details to get our properties on the market.

We have a system that sends newsletters social graphics, that are already created, saving our agents a lot of time.

We have content that we provide each month to be able to do pop buys And leave a more lasting impression on our clients.

I’ve already recorded hundreds and hundreds of videos over the years, so I am not sitting around saying to myself maybe I’ll finally do videos this year. How many of you still are not doing videos because you’re worried about how you look on Camera? Even worse than that thought, how many agents do not have someone encouraging them to do video because it is a necessary part of your modern marketing plan? Are you getting that encouragement where you are?

Are you hosting webinars on zoom for past and potential clients?

You know there is a lot of marketing that you could be doing, the list goes on and on, but you probably aren’t doing as much as you should be. If you would like help setting up a marketing plan for the rest of the year, just go ahead and send me a message and I will be happy to consult with you.

� Dan Iampieri, Broker & Owner
� RE/MAX Aspire

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